About Your Whiskey Coach
Jackie James is a passionate and fun-loving whiskey coach who blends traditional whiskey culture, cocktails, and experiences with a twist of positivity, modern storytelling, and a fresh perspective. Through her innovative and highly customized programs, tastings, and community, Jackie has helped both new and experienced whiskey drinkers to level up and finally conquer their personal and professional goals through whiskey knowledge, tools, and swagger.
As a 2020 World’s Top Whiskey Taster California Regional Finalist, an Executive and Certified Bourbon Steward, Global Ambassador for Bourbon Plus and Bourbon Charity, Bourbon & Beyond Festival Host, and Whiskey Coach, Consultant, Connector, and Content Creator, Jackie's goal is to make learning about and tasting whiskey more fun, friendly, and approachable than ever before! Forget the elitism, snobbery, and social pressures... Whiskey with Jackie James focuses on what truly makes your brown juice experiences so special: bringing people together, building confidence, making you laugh, and creating new relationships and strengthening existing ones while celebrating life's special moments.
"I love whiskey but I never get to drink it because my wife refuses to buy it. She only buys wine, vodka, and tequila. Her girlfriends discovered you on Instagram last month and all of a sudden, whiskey is cool and that’s all she wants to drink! God bless you Jackie James!"
- Darin H., Whiskey Lover & Husband
“I always thought whiskey was just for men and was always afraid to try it. So glad I found you Jackie James! You made it so painless and fun to learn! Now I can even school my husband on as you call it our favorite brown juice. Cheers!”
- Janelle R., New Whiskey Lover & Proud Wife
"Men don’t like to admit when we don’t know something so ha we improvise a lot. Who knew a few sessions with you would make me a legit whiskey expert and I wouldn’t have to bs anymore. Highly recommend!”
- Derek T., Professional Sports League Executive
"My wife never lets me teach her anything and your love of whiskey made her curious. Now we have whiskey date nights after the kids go to bed and she lets me give her taste tests and we talk about what she likes and doesn't."
- Scott W., Whiskey Lover & Husband
“Perfect pandemic activity! You legit saved my marriage.”
- Mark S., Whiskey Lover & Husband
“I love that you can even make the boring stuff fun and especially loved the hands on exercises! I’ve never appreciated my sense of smell more and can’t wait to try your Jameson in the mashed potatoes tip on Thanksgiving!”
- Susan S., New Whiskey Lover
"You let me embrace my masculinity when we drink whiskey together. I've always felt out of place ordering it at a bar. The brands out there don't know how to make it appealing or attractive to me and my friends."
- Robby L., LGBTQ Television Host & Personality
LEARN MORE ABOUT WHISKEY WITH JACKIE JAMES
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